APPAREL + MERCH

harry styles x iheartradio:
‘golden’ vip packages

This product line was developed as an exploration for VIP partners and fly-away contest winners that might attend a special suite experience at Madison Square Garden during a Harry Styles show. The designs focus on playful typography, retro color palettes, and expressive graphics that reflect his bold stage presence and fashion-forward brand.

The goal was to create a small, cohesive collection of premium pieces that would feel exclusive to the event while still capturing the energy and personality of the artist’s live performance environment and tying back to album tracks “Sunflower, Vol. 6” and “Golden” from his 2019 album “Fine Line” and subsequent “Love on Tour” supporting run of shows at MSG.

sabrina carpenter
album release party

This full product line concept was designed to assist and imagine Sabrina Carpenter’s album release party special merch pieces during her 2024 release of “Short N’ Sweet”. These were concepts crafted with radio and label promotional teams in mind. The designs lean into lyric-inspired graphics, soft color palettes, and trend-forward apparel styles that reflect her confident pop aesthetic and resonate with her core fan audience.

The goal was to develop a cohesive set of collectible pieces that would feel special to fans while reinforcing the visual tone of the album’s launch moment.

LUKE COMBS
TAILGATE PARTY SWAG

These concepts were developed as part of an exploration for a radio station tailgate party tied to a Luke Combs show at Nissan Stadium in Nashville, Tennessee. The designs focus on bold typography, vintage-inspired graphics, and rugged apparel treatments that align with his country audience and the culture surrounding stadium tailgate events.

The goal was to create wearable pieces suited for a pre-show fan gathering while maintaining a strong connection to Luke Combs’ authentic country brand that could be used as exciting giveaways to country fans.

misc artists merch

Below you will find original merchandise designs for artists such as Garth Brooks, Megan Moroney, Djo and a local music venue, the 5Spot (Nashville, TN).

suzie chism
‘til the wheels fall off tour merch

These designs were developed as part of a merchandise run for Indie-Darling, Suzie Chism, and her most recent tour in support of her latest effort, “‘Til the Wheels Fall Off” with the goal of creating a fun apparel direction that reflects her modern Americana sound married with her fashion forward LA Girl brand aesthetic. The concepts focus on approachable typography, wearable graphics, and styles that would resonate with fans across both live show environments and everyday wear while leaning into the memory of her childhood roots having grown up out West in the deserts of Nevada, and recording the album in sunny Arizona.

The goal was to develop a flexible merchandise line that could support tour merchandise, promotional events, and fan retail while maintaining a consistently bright visual identity across multiple apparel pieces.